Shiny new Site, Reduced admin

Shiny new Site, Reduced admin

Imagine being the publisher of thousands of titles, having to manage those titles in dedicated book management software and then having to re-enter all that information in your online shop. It shouldn't be the way in this age of techology! Fortunately we'd already helped Practical Action bookshop import titles into their old osCommerce site, so it was a natural desire to want to provide a similar system to reduce store admin for them with their new site.

No interface existed between Booksonix and Magento, so we hand crafted a clever tool that automatically picks up new titles from Booksonix and converts all that lovely XML into category and product data for Magento. We even added category management to allow staff to manage where products appear on their store from within Booksonix. All the information you see on the site is managed from their central Booksonix software, meaning staff only have to login to the store to process customer orders. See what it looks like for yourself: developmentbookshop.com

Read more about the products that we've developed to allow publishers to use this and other tools to improve management and customer experience when selling direct to customers.

Increasing Sales with "Look-Inside" previews

Increasing Sales with "Look-Inside" previews

We've integrated a document reader into Practical Action Publishing's Magento store to help increase discoverability of their books, allowing visitors to preview content before they buy. A major requirement was that the "look inside" feature could be delivered on non-desktop browsers, as the addition of eBooks to their store would mean more mobile visitors.

This project actually uses a little bit of Flash to create the "look inside" feature, but the document reader comes with an HTML version which allows this feature to extend to non-desktop devices such as tablets and smart phones.

See it in action or Find out how to get lookinside installed on your site with HIVE

Powerful eCommerce from Magento

Powerful eCommerce from Magento

Magento is our eCommerce software of choice. Used by the big high street brands, this software is well architected and fit for handling some demanding stores. So as well as designing a custom import tool to build Magento's product catalogue from the Booksonix data, we had the joy of designing and building a store that met the requirements of Practical Action Publishing whilst also sitting well alongside the branding of Practical Action.

Customising the store for partners

Customising the store for partners

Practical Action Publishing are the sales channel for other publishers such as Oxfam, as well as being publishers in their own right. Magento's framework allowed us to provide custom views within the store to allow customers to see the titles of each publisher on the site, with branding to reinforce the titles being viewed. This also provides publishers with a direct link to their titles within the site that they can refer to their customers directly.